I'm German, so I like rules

I just finished watching this really interesting documentary called "Helvetica" which is the most commonly used font in the world (think Target, the Gap, Crate and Barrel, street signs, your tax return forms, all that is Helvetica in different weights and spacing). Helvetica was created in the 1950s in Germany (Helvetica means the Swiss in Latin) to be clean and easy to read. But by the 1970s there was a rebellion against using Helvetica. Including a very outspoken German graphic designer that said Helvetica, with all its letters looking so very much alike, was an army (and he was the source of the title). There were lots of interviews with graphic designers and typographers, and I guess I never really thought about the fonts that I use everyday. One of the graphic designers was comparing how he and his wife remembered the location of a restaurant. She remembered it as down the street from the dry-cleaners and he remembered it as down the street from that sign with poor spacing.

"I'm going to teach you all a little dance. The avoid-dance. Who has a child who keeps a messy room? The next time you walk by Junior's room, shut the door. Don't look at what infuriates you. Just do this little dance. Shut the door. Shut the door. Shut the door..." - Anger Management Instructor